Diesel Dance Planet
The Brief
These frames were created for a :30 commercial for fictional EDM festival as part of the School of Motion Design Bootcamp. The directive was to create a spot reflective of the Diesel brand while highlighting the featured artists. Also… lots of glow sticks and Red Bull and vodkas.
SOLUTION
I decided to really dig into the high-tech energy and power inherent in EDM music. I used the motif of a violently vibrating speaker in conjunction with visible sound waves and emanations to convey the vibrancy and excitement of the Diesel brand and the event itself.
Vitals
Concept
Styleframes
Storyboard
This work was created as a homework assignment for the Design Bootcamp course from School of Motion, Inc. All work is speculative, and created for educational purposes.
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